Our Story

driftlab is an environment that supports creative endeavours from artisans near and far. Whether locally made or internationally sourced, every single item of clothing, accessory, skin care product, book, artwork, music sampling and vintage homeware has been carefully selected and curated to reflect the unique point of view, inspiration and charm behind the brand.

We aim to promote a blend of personal style over the restriction of labels, and live to assist our customers in finding their voice through our curations. Our name is a deliberate fusion of 'driftwood' - rare, timeless and precious and 'laboratory' - the art of curating effortless style.

Have a question? We love to help! So contact us or just say 'Hi'. We look forward to hearing from you and seeing you on Insta in your driftlab curations! #driftlabstyle